Friday, February 5, 2010

YAMAHA LAUNCHES 2010 YZF-R1

Yamaha launches 2010 YZF-R1 in IndiaThe super bike, powered by a 998cc engine, would be sold in the country very soon.

The company would continue to roll out more high-end products in the Indian market, he said without giving details.

“While the market for superbikes in India is still limited, consumer response to our previously launched YZF-R1, MT01 and latest VMAX superbikes has been overwhelming. The 2010 YZF-R1 superbike model carries Yamaha’s DNA – Performance, Innovation and Design & has one of the most advanced technologies available in the world. Its launch signifies our successful brand transformation efforts in India. In future also, we would continue to launch products that will associate the Indian biking enthusiasts with the combined thrill of technological superiority and artistic brilliance,” Mr. Yukimine Tsuji, CEO & MD, Yamaha India, said.

The MotoGP inspired R1 2010 YZF-R1 will be available in 24 authorized Yamaha CBU dealerships in 13 cities including 4 Yamaha Factory Shops located in Mumbai, Delhi, Pune and Kolkata and is priced at Rs 12.5 lakhs (Ex-Showroom, All India).

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